Andrew Clemente

Rachel’s Basic Bites

January 2012

Rachel’s Basic Bites Project Image

Local organic chef Rachel Manzoni needed a site that was as much of an extension of her style as her business. Working with healthy ingredients to make many granola based snacks, I took the ‘going green’ concept and translated it to a light color scheme with earthy tones. The site was built running on WordPress for CMS functionality so Rachel could upload photos and run her own food blog with ease.

One of the biggest features was the menu and ordering page. I utilized numerous custom fields along with a custom post type for products to provide a dead-simple interface in WordPress for Rachel to add new menu items while being able to list ingredients, nutrition facts, and pricing. The best part? Seamless PayPal shopping cart integration to allow ordering directly from the site. This project also include business card design (front and back) to match Rachel’s new RBB logo, also created as part of this project.